Know Your Numbers
Before You Booth

VendorTools.gg is a free suite of financial planning calculators built for convention vendors and artist alley sellers. No account. No paywalls. Just useful tools.

Is This Con Worth It?

Enter your convention costs and average order value to find out exactly how many sales you need to break even.

Required Costs

Booth / Table Fee ($)

Travel Cost ($)

Hotel / Lodging ($)

Food Budget ($)

Parking / Transportation ($)

Merchandise Production Cost ($)

Average Order Value ($) What does a typical customer spend at your table?

Optional Costs (add any that apply)

Assistant Badge Cost ($)

Table / Chair Rental ($)

Booth Display Expenses ($)

Payment Processing Fee (%) e.g. Square charges ~2.6%

Sales Tax (%)

Emergency Buffer ($)

Optional fields default to $0 if left blank. Fill in what applies to your situation.

💡 Vendor Tips — Break-Even Planning

Include everything. Vendors consistently underestimate costs by forgetting small items — parking, snacks, extra bags, a backup phone charger. Add a buffer for anything you might have missed.
Production cost is per convention, not per unit. Only count inventory you're actually bringing to this specific event, not your full stock.
Your average order value matters more than you think. Raising your AOV by $5 through bundles or upsells can cut your break-even order count significantly.
Low Risk doesn't mean guaranteed profit. It means break-even is achievable — you still need to show up, engage customers, and have products people want.

Know Your Numbers
Before You Booth

Is This Con Worth It?

Required Costs

Optional Costs (add any that apply)

Your Results

Profit Scenarios

Know Your NumbersBefore You Booth

Is This Con Worth It?

Required Costs

Optional Costs (add any that apply)

Your Results

Profit Scenarios

Know Your Numbers
Before You Booth